I heard someone saying this (maybe quoting from some style book, but I don’t remember who said this) that a man who needs to make the right impression needs to know his ABCD –
A – Attitude
B - Behavior
C – Communication and
D – Dressing sense
If these 4 qualities, traits, factors or whatever you may call these faculties are in a man’s grasp, he will surely make an impression in any situation, place or time!
Today, men are spoilt of choices. There is so much about Men’s fashion from blogs, magazines, journals (both offline and online) to websites!
And men are getting only more confused than ever before.
Everyone seems to be giving fashion advice from a self-styled blogger to men’s fashion magazines to online retailing/ e-tailing websites!
Their ultimate goal is obvious – to sell! Sell brands that pay them for advertising and marketing.
The problem is not in how marketing dynamics are being played upon; capturing the social media to an extent of choking it to near death – the problem is that all this is leading to loss of credibility!
People are questioning the motives behind the fashion advocacy that is slowly transitioning into mediocrity.
Frankly, men out there are no longer willing to waste time on fancy editorials, and lavish colorful spreads –irrelevant, impractical and useless to the everyday man!
I have been speaking to lot of men and interestingly most men are keen to know the practical side of fashion versus over-the-top storytelling that they seem to have grown out of!
They don't bother anymore about "Wear this" or "Wear that" unless it makes practical sense!
Should they invest their time to - read advice or well-worded editorials; put in effort to shop and endorse a brand or a style just because someone is telling them it's all worth it??????
Men are looking to create a fashion statement. True. But, a statement that has a whole lot of substance in it!
Why then do I write about fashion?
Well, blogging/ writing to me is a medium of self-expression.
In my constant pursuit of self-improvement from being fashion clumsy to being fashion conscious- blogging has helped me to keep myself updated on what real fashion is, and with that insight and knowledge I gather ferociously and disseminate, I am able to share my understanding of fashion with other men who may be as clueless as I was about fashion, style and trends or the ABCDs as I mentioned above.
What I’m trying to achieve is simple -To comprehend the incomprehensible and make sense of the senseless!
I write about what I wear, I use and I fancy! Period.
It’s not a sign of insecurity to ascertain and assess your fashion quotient. And, it’s never too late to change it.
In today’s competitive world, it’s literally the survival of the fittest. Fittest means, well-rounded personality with a high dose of individuality (i.e. Style)!
See around you. People are increasingly becoming conscious, self-aware and decisive about the choices they make for themselves – self-analyzing!
If you feel it’s time for you to change and become the new you, there is never a better time than NOW!
2012 is just around the corner and you can start making your list of New Year resolutions.
Work on your ABCDs and you would never have to comprehend anything in print or pictures that incite you to make wrong choices for yourself forever depending on outside perceptions.
Be +ve, Be confident!
cheers!
-Amit Anand